Understanding the August 2024 Google Core Update: What You Need to Know
In August 2024, Google began rolling out a significant core update to improve search results’ quality. This update is unique from the previous main update. The latest Google algorithm update encourages promoting high-quality content and reduces low-value SEO-focused content in search results. Part of Google’s ongoing mission is to ensure that what users search for on Google is truly useful, relevant, and trustworthy.
Key Changes in the August 2024 Google Core Update
One of the primary focuses of this update is to highlight content from smaller and independent websites better. Google has listened to feedback since the September 2023 update. They are now working to ensure high-quality content from smaller publishers gets the recognition it deserves. This is a significant shift, as many small sites had previously been overshadowed by larger, more SEO-optimized websites.
The update comes with revised documentation to help site owners better understand how key updates work. Google places importance on creating content that visitors search on Google to get authentic results. You can read more blogs on the official Google Search Central blog to learn more about all these updates and their impact.
What should you do next?
If your site experiences a change in rankings as a result of this update, don’t panic. A drop in ranking doesn’t mean there’s anything wrong with your site. Instead, it may indicate that the overall landscape of search results is changing. The best strategy is to focus and continue to
create high-quality, helpful content that meets the needs of your audience. For more detailed insights on how to optimize your content and site structure, you can visit our SEO Services page.
Additionally, keep an eye on your site’s performance over the coming weeks as the update continues to roll out Google notes that it may take up to a month for the update to take full effect, so for now, be patient and monitor site performance.
Looking forward
Google’s August 2024 key update is part of an effort to improve the search algorithm. Hopefully, this will help users get better search results. Focus on quality content and follow Google’s updated guidelines. This will help your site not only survive but thrive in the new search landscape.
